Saturday, September 9, 2017

Lovers | Anna of the North



Anna Lotterud, one-half of the pop music duo Anna of the North and its only visible member, carries a voice with the density of cotton candy. It glides over minimalist electronic soundscapes fueled on tinny drums and cool, fuzzy atmospheres, an affinity for which originates from her upbringing in a household that cultivated a passion for '80s pop music. But unlike most acts touted as '80s-inspired, who often sort themselves as dance-pop or power rock, Anna of the North often dips the decade's warm aesthetic in a pool of hyper-real, synthesized backdrops while they cover heartbreak in its many forms on debut album Lovers.

Despite the implied tone of the album's title or its opening track, the driving, neon-lit "Moving On," most of the album copes with distress, both in singularity and in a relationship. As expected, Lotterud deals with personal heartbreak ("I'm in the dark," she cries on the title track) and loneliness ("I'm tired of being in love, always in the background," she sings on "Always"). And although she still hasn't recovered herself, she also lends support to others. The chanting, airy chorus on "Money," for example, warns another of a common gold digger: "Open your eyes, my love. She's not the one for you, just wants one thing from you: your money." 

The complexities of being in love and the dynamic of a relationship are often conveyed in states of euphoria or disaster; Not often are such strong feelings presented in a soft, collected manner as they are on Lovers. On most occasions, the album rides on chilly vibes rather than outbursts or climaxes, just as the duo has done since their earliest tracks. "Baby," the only of their first tracks to make it to this album, doesn't even carry a defined chorus, and closing track "All I Want" gets its kicks from twinkling synthesizer plucks and Lotterud's breezy, double-tracked vocals.

But there are times when Lotterud and producer Brady Daniell-Smith spike the formula, most notably when listeners approach prepackaged party track "Fire" and "Someone." On "Someone," they are able to tie together the gap between Madonna and Journey that most cannot. Easily the duo's most encompassing use of an expansive soundscape since "The Dreamer," it commences with clean drum-machine hits and swells into the overwrought ways of '80s power ballads: blaring choruses, prominent guitar lines, multilayered vocals – oh, and a key change, which concretes the duo's successful effort to replicate the authenticity of an '80s radio behemoth.

It may be easy to write off Anna of the North as only an aesthetics act, capitalizing on viral appeal for sharp cinematography and living in a world colored in pastel pink and baby blue. While that may have been a more accurate description in the days of "Sway," the disjointed breakthrough track recorded on GarageBand, today's Anna of the North has a clearer trajectory. They've found their place along the musical spectrum, nixing their initial nods to hip-hop for feathery synthpop. Now to be considered the formal introduction to the duo, Lovers is a focused ten-track outfit with the sounds and substance to captivate.

Lovers is available now under Different Recordings.

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Maira Gall